Advertising
Advertising Promotes	Worldwide Marketing
National and Local Advertising	The Power of Television
2007 Marketing Campaign	2007 Marketing Calendar
Previews International	Publications
Branded Website	Property Brochures
Showcase Brochure	Seasonal Campaigns

Eddie’s Advertising Promotes

Eddie’s goal is to sell your home.  The focus of his multimedia marketing strategy is to expose your property to millions of potential buyers.

Eddie will advertise your property every day until it’s sold.

Worldwide Marketing

Reaching a global audience is essencial to the sale of your property!

National and Local Advertising

Reaching millions of potential buyers

As part of an extensive multimedia advertising program, Eddie successfully brings buyers to his listings. 

National Exposure on Major T.V Networks

With a national advertising program that has been designed to generate broad consumer awareness in households across America, it is no surprise that this extensive marketing exposure continues to drive potential buyers to Eddie’s listings.

                                         Local Newspaper Advertising

                                          Eddie showcases his listings to millions of weekly

                                          readers by aggressively advertising in the region’s

                                          most widely read publications.

The Power of Television Advertising

Discovery Channel

ESPN

Lifetime

The Learning Channel

Home and Gardening TV

ABC

CBS

NBC

The Power of Television Advertising

Eddie La Rosa generates maximum exposure for your property through an extensive marketing system to ensure you receive the highest possible price for your house.  One resource that can have a powerful impact on the sale of your house is local cable television advertising. 

Through his exclusive pricing agreement with Spot Runner, he has the ability to advertise your house on many of the most popular cable and satellite television stations, including HGTV, MSNBC, ESPN, A&E, ABC Family and more.

                                          By using cable television to market your home, the

                                          news that your house is for sale can potentially

                                          reach thousands of potential homebuyers in your

                                          area.  You deserve the best possible price for your

                                          house and, with the power of television, Eddie is

                                          uniquely qualified to assist you in achieving the

                                          results you expect.

                                          Eddie a Rosa, Selling Homes in Ways Others Can’t.

2007 Coldwell Banker Marketing Campaign

Click on the image to view Coldwell Banker’s extensive yearly marketing campaign.  This campaign is in addition to Eddie La Rosa’s personal yearly marketing campaign.

2007 Marketing Calendar

To catch any of these deadlines call Eddie La Rosa immediately. 

Click on image to view dates

Coldwell Banker Previews International

The Coldwell Banker Previews International program is recognized as a world leader in the marketing of luxury residential properties.  In fact, our Coldwell Banker Sales Associates handled an average of $153 million worth of million dollar-plus properties daily in the United States in 2005.

The success of the Previews program is rooted in  a seventy-year legacy of innovative marketing for homes of distinction.  Established in 1933, and evolving in the Coldwell Banker real estate heritage in 1980.  Previews International has grown from an inspiring national multiple-listing collection to a world-class marketing program for luxury properties.

                                          Previews Property Criteria

                                          Residential home or condominium listed at

                                          $1,000,000.00 or above. In addition to price, the

                                          property should be of exceptional quality and style,

                                          and reflect the prestigious image of the Coldwell

                                          Banker Previews International program. Vacant land,

                                          for which the highest and best use is the development

                                          of luxury homes, may also be marketed under the

                                          Previews program provided it meets the price

                                          requirements.

 Eddie's Listings appear in the following publications:

DuPont Registry

Distinctive Homes

Of Miami and the Beaches

Coral Gables Living Magazine

Coldwell Banker Residential Real Estate Magazine

Direct Mailer to a select group of homebuyers meeting a set of criteria.

 Ocean Drive Magazine

Ocean Drive en Español

Coldwell Banker Previews International

Portfolio of Exceptional Homes

Miami Monthly 

 Home Miami

Haute Living

Custom Property Brochures

One of a kind custom property brochure would showcase your home.  Brochures are strategically distributed.

Eddie La Rosa’s Showcase Brochure

Showcases all of Eddie’s listings and is strategically distributed to active homebuyers.

Seasonal Campaigns

Through seasonal campaigns, Eddie creates public awareness and generates traffic to Eddielarosa.com and his many other privately branded websites.