Marketing Advantage
Company Profiles Constant Marketing
Advanced Technology Advanced Communication 
Secure Loan Application Contract Management
Professional Photography  Professional Video Tours
Collateral Media Custom Signage
LeadRouter Technology Everyday Until It's Sold
Appointment Scheduling Voicepad Technology

 

Eddie La Rosa employs the most cutting edge tools to market and manage his listings

Company Profiles

 

With several company profiles located on key websites, it’s no surprise that Eddie gives his listings maximum exposure.

 

 

Leading the online real estate revolution

 

Because 80 % of home shoppers will use the internet during their home search process, these profiles allow Eddie to have additional visibility on the internet!  Through several high traffic websites and an extensive internet search engine campaign, he is guaranteed to generate thousands of visitors to his profiles. 

 

 

Eddie uses a wide variety of marketing tools to retain his customers and make his listings stand out.

Marketing material and promotional items

 

Eddie consistently utilizes all collateral materials made available to him to promote his listings and drive traffic to his open house events and many privately branded websites.

 

 

 

 

 

 

Highly organized, Eddie uses digital forms for all his real estate transactions

Eddie La Rosa Utilizes the Industry’s

Most Advanced Technology

 

Electronic Transaction Forms

 

Electronic Transaction Forms allow Eddie to complete, print, store, email and manage his transactions from his laptop.

Ensuring every offer he sends out is clearly understood.

 

Email Technology

 

Employing the industry’s top technologies, Eddie is guaranteed to never miss any electronic communication.  Whether coming from a sign call, a profile generated lead, Realtor.com, or one of Eddie’s

 

 

                                          very own privately branded websites, all

                                          communication is guaranteed to reach him within

                                          minutes.  At that point, Eddie springs into action

                                          to respond to his inquiries.

 

Eddie is notified within seconds of a new listing hitting the market

The Most Technically Advanced Real Estate Websites

 

 

Eddie is always aware of all activity on his website and the MLS Database, with direct access from his mobile hand held device!

 

 

 

 

All of Eddie calls and electronic inquiries are kept in log so that he never misses a call or perspective client.  He is always aware all real estate activities via his hand held device that is directly link to his database.

Appointment Scheduling

 

Whether accommodating an appointment scheduled on Eddie’s website or an appointment that has been called in, Eddie is organized and ready to go!

 

By employing the latest technology, Eddie’s website outlook account and PDA are continuously synchronized to ensure he never misses an appointment.

 

 

Automated systems are set up to answer all of Eddies online visitors questions.  From filling out a mortgage application on his site, to the simplest of inquiries, his system is always on call.

Online Secure Loan Application

 

Eddie’s buyers can easily apply, save, and return to their secure loan application, which is stored on Eddie’s encrypted server. 

 

His easy to use online loan application includes help screens, to help applicants through the application process.

 

His loan application is available in both English and Spanish.

 

 

 

 From point of first contact to contract management, Eddies clients are always aware of their transaction.  Eddie takes communication seriously!

Contract and Loan Management

 

Through Eddie’s tech savvy website, automated notifications are sent out to clients allowing them to view status reports.

 

 

 

 

Professional photography and videos accompany all of Eddies listings within hours of listing the home.

Every Picture Tells a Story

 

Within a day of listing your house, Eddie has professional photographs taken of your property.

 

A minimum of 16 photos are published with all of Eddie’s listings, which in turn are distributed to a vast network websites.

 

Statistics Show…

Photos are the #1 requested feature of internet buyers

 

Visually enhanced listings are viewed 400% more than plain listings

 

 

 Professional photography and videos accompany all of Eddies listings within hours of listing the home.

Professional Video Tour

 

Within a day of listing your property, Eddie will have professional videos of your property generated.  These videos are then distributed via iPod friendly broadcasts, email, Eddie’s personally branded websites, Realtor.com, ColdwellBanker.com, FloridaMoves.com, and CD ROMs.

 

 

 

 

 

Virtual tours of Eddies listings are distributed via mail and directly to home buyers

Property CD’s

 

When warranted, Eddie will have photographs and video tours published onto CD ROM to be distributed to a select group of tech savvy homebuyers.

 

 

 

 

 Professional signs drive all inquiries directly to Eddies knowledgeable staff.

Custom Signage

Place a prominent custom sign on the property to announce the sale and direct prospective buyers to Eddie's network of websites, where they may read a professionally written property description, view photos, custom Podcasts, and Video Tours.

 

 

 

leadrouter directs inquiries directly to Eddie

 

 

 

 

Eddie La Rosa drives thousands of new visitors to his online listings through his sophisticated network

Connecting with online homebuyers through the latest technology

 

The Numbers are indisputable:

 

The Internet has become an important source of information for homebuyers.  Yet, in a recent survey, almost half of the online inquiries made to Sales Associates went unanswered.  With over 80%of homebuyers and sellers using the Internet, the ability to respond instantly to inquiries has never been more critical.

 

Eddie through Coldwell Banker’s proprietary software known as LeadRouter, is capturing and responding to leads in record time!

 

 

                                                    Here’s how it works:

 

                                          Your home will receive maximum exposure on various

                                          websites. When an inquiry is made on your home on

                                          one of these sites, LeadRouter’s innovative

                                          technology notifies Eddie by sending the lead to

                                          his DA within seconds.  Once Eddie accepts the

                                          lead, LeadRouter converts the buyer’s inquiry into

                                          a voice message, enabling Eddie to respond

                                          immediately.

 

                                          In today’s hot real estate market, immediate response

                                          times are the key to success.  By instantly alerting

                                          Eddie to online leads without requiring him to access

                                          a computer, LeadRouter wastes no time in notifying

                                          him of buyers who are interested in your home,

                                          wherever he may be.

 

Eddie La Rosa never stops until its sold!

Everyday Until its Sold Campaign

 

Eddie’s powerful marketing campaigns bring more buyers to your property 24-7

 

List with Eddie La Rosa

Recognition and Constant Promotion

 

Eddie La Rosa promotes your property 24 hours a day 7 days a week and helps generate calls from prospective buyers.

 

MLS

 

Helps match buyers with your property

All of Eddie’s listings are posted on the MULTIPLE

 

                                          LISTING SERVICES (MLS) so buyers and real estate

                                          associates worldwide have access to information

                                          about your home.

 

                                                    FloridaMoves.com

 

                                          Eddie’s listings are showcased on FloridaMoves.com,

                                          which averages half a million visitors per month.

                                          FloridaMoves.com is promoted with a 12 million dollar

                                          ad campaign, designed to drive buyers to

                                          showcase listings.

 

                                                     Realtor.com

 

                                          Maximum Reach #1 in visitors.  Realtor.com, the official

                                          site of the NATIONAL ASSOCIATION OF REALTORS,

                                          has over 5.5 million unique visitors per month.

                                          #1 in Minutes per visit! That means more people are

                                          staying on Realtor.com longer.

 

                                          More time online means better leads.

 

                                                    Coldwellbanker.com &

                                                    Coldwellbankerpreviews.com

                                                    Maximum Luxury Exposure Worldwide

 

                                          Through award winning nationally advertised websites,

                                          which have been named “best of the web” by Forbes

                                          Magazine, Eddie gives your house extraordinary

                                          worldwide exposure. Over 28 million consumers visit

                                          ColdwellBanker.com each year, averaging 3,000 visitors

                                          per hour, everyday.  This dynamic site is promoted by

                                          a multimillion dollar ad campaign.

 

Automated property signs allow the public to listen to a recorded message with full details of Eddies listings.  Listeners can receive directions on how to view virtual tours, get open house dates, and speak to Eddie live.

VoicePad Technologies

 

Eddie has invested in the most innovative and powerful tool to sell your house – VOICEPAD!  An endless number of prospects and agents will drive by your house every week.  VoicePad enhances the effectiveness of your yard sign by allowing buyers to request information about your home directly from their mobile telephone.  It’s fast, efficient, and you’ll never have to worry about the flyer box being empty.  Even Spanish-speaking inquiries can immediately connect to a bilingual Agent eliminating language barriers.

 

More inquiries = More showings = Faster sale at the highest price!

 

 

 

                                          VoicePad makes it easy for potential buyers and their

                                          agents to learn about the wonderful features of your

                                          home.  Your home gets more attention and sells faster

                                          for top dollar!

                                         

                                          VoicePad leverages the power of over 150 million US

                                          cellular phone users to deliver information on your

                                          house.  Agents can use VoicePad to find out the MLS

                                          ID, square footage, price, or to schedule a showing of

                                          your house on the spot.

 

                                          VoicePad combines the Internet, signage, and print

                                          into a potent sales tool. The same VoicePad “Info

                                          24/7” on our yard sign can be used in newspapers,

                                          television ads, and on the internet.  Prospective

                                          buyers, who are in the infancy of their home search,

                                          may comfortably acquire information before they

                                          engage an Agent – eliminating the “Intimidation

                                          Factor.”

 

                                          Eddie is notified IMMEDIATELY of all inquiries and

                                          voicemails on your house.  So, when a buyer is ready

                                          to see your house, they can immediately connect

                                          with Eddie.  Also, with VoicePad’s extensive reporting,

                                          Eddie knows which advertising source originated the

                                          sales inquiry on your house.


Coldwell Banker 1500 San Remo Ave Suite 110 Coral Gables, FL 33146
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